Tag Archives: marketing
Marketing Trends for 2013: No Marketing Without Social Media
In the last couple of years, many businesses have found their way onto social networking sites, and they have made social media a part of their strategy. But the adoption of social media for marketing purposes hasn’t always been successful. … Continue reading
Google Nose
Google has launched a beta version of Google Nose. The new feature incorporates scents into search results. To access the new feature, simply carry out a random Google search and a Google Nose button will appear next to the Images … Continue reading
Fanta – One of the world’s first edible print ads
Who would have guessed that one day we would produce an edible print ad? Digital media has been chewing up traditional media for a while, but now you can actually eat print advertising. For decades, brands and particularly FMCG brands … Continue reading
Be Social, Go Local – Arthur’s Day is Back!
Arthur’s Day is back. The advertising is up, the headliners have been announced and now, the social media campaign is rolling out.
Where Do You Rank?
This story caught my eye yesterday so I thought I’d share it with you. Have you ever wondered about how to improve your personal ranking online? I have to be honest, it’s not something I’ve ever worried about that much… … Continue reading
21 Buzzwords with Substance for On-line Marketers
The Internet is awash with SEO experts and marketing gurus, all plugging their vision of the on-line future. Some will be proved right, others will be spectacularly proven wrong. Amongst all predictions, these 21 buzzwords, concepts and companies keep appearing.
Announcing our new advertising client, Premier Business Centres
Grafton Media are proud to announce their latest advertising client, Premier Business Centres. Established in 1999, Premier Business Centres are Ireland’s longest running and largest providers of office space, virtual office packages, shared offices and meeting / training rooms. With … Continue reading
4 Reasons for Not Linking a Twitter Account to a Facebook Business Page
One of the biggest mistakes that a business can make in Facebook marketing is to link a Twitter account to their Facebook page. You may think that this is a timesaving solution, but there are some very good reasons why … Continue reading
Google+ Offers Instant Indexing, for Now
Google+ is the dark horse of the social media industry. It is growing fast but has few evangelical users: Even its regular users spend little time on the site. However Google+ is essential for on-line publishers and content marketers because … Continue reading
Content Marketing: Keep Your In-bound Marketing Message Positive at All Times
More and more bloggers and content marketers are relying on negative posts, articles and website content. Using negative content may attract attention in the short-term, but long-term it builds up resentment, and erodes trust. Don’t sacrifice your hard-earned on-line reputation … Continue reading