Category Archives: Facebook

How Facebook changes will affect businesses

Facebook Changes

Facebook and many other social media platforms now form a key part of marketing strategies for many businesses; from brands using them as engagement tools to companies aiming to drive as many people as possible into the sales funnel. So … Continue reading

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What was Facebook’s announcement?

Facebook Graph Search

What was Facebook’s announcement?  Graph Search – the 3 pillars to Facebook (Newsfeed, Timeline & the new Graph Search)  Graph Search was built with privacy in mind. “Most of the content on Facebook isn’t public, so you want a way … Continue reading

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Where is the Profit in Social Media?

Social Media Company Ireland

Where is the Profit in Social Media? It is hard to express the profit that social media brings to a business in euro, pounds or dollars. Businesses that use social media can nonetheless measure the value of their social online actions. Every action … Continue reading

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Vimeo and Old Spice team up for Muscle Music campaign

Old Spice Muscle Music Ad, Terry Crews, Vimeo

Old Spice have done it again. In fact I think it might be between T-Mobile and Old Spice for the title of King of the Brand Generated Viral Campaigns – It’s a bit of a long title I know – … Continue reading

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Facebook Plans New Photo Pages

Facebook, Mark Zuckerberg

In the last few years photos and images have emerged as some of the strongest ways of connecting people. From Facebook to Tumblr to the recent rise of Pinterest, it’s obvious that looking at and sharing photos online has become … Continue reading

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Facebook Promotions Guidelines – What are they and can you ignore them?

Facebook Promotions - Like and share?

If you are in any way an active Facebook user you are undoubtedly familiar with the “like and share” concept when it comes to entering competitions. It’s something that you’ll often see from SMEs new to Facebook but you also … Continue reading

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Google (And By Extension Civilisation) Getting Lost In Translation?

A sign reading 'Tar Ar Éirinn' showcasing Google Translate at its worst

One thing we particularly love in Grafton Media is communication. It’s our raison d’etre. Our lifeblood. Our reason to get out of bed in the morning. We just love the way various media can come together to arrest you, entertain … Continue reading

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Facebook launches App Center

facebook-app-centre-words-with-friends

There’s been quite a few changes over in Facebook lately but this latest one is a biggie. Facebook have launched their very own App Center. They made the announcement late last night in a post on their Newsroom blog and … Continue reading

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